Comparison Table

Compare tracked competitors side by side.

Put the Main Facts Side by Side

Comparison Table gathers the store information for your tracked competitors into one place. It saves you opening a bunch of App Store pages and trying to remember which app had which price, rating, or supported language.

Add apps in Competitors first. Where your own app's information is available, use its row as the reference point for the comparison.

Start With a Question

The table includes details such as price, rating, review count, update freshness, category, platforms, languages, screenshots, and app size. Sorting the relevant columns can help you spot a pattern quickly.

For example, before localizing your app, look at the language coverage of apps serving the same audience. Before changing your price, check whether the apps you're comparing actually offer a similar product.

A large review count usually means a very different amount of evidence from a rating based on a handful of reviews. Read those columns together rather than treating every average as equally informative.

Follow Up on Differences

The table is an overview. If a price looks surprising, open Pricing Analysis and dig into the available purchase details. If an app's presentation stands out, compare its screenshots. Store links let you check out the listing directly.

You don't need to match every competitor's language list or release schedule. A difference is a prompt to understand the market, not an instruction to copy it.

Find One Useful Opportunity

Try ending the comparison with a specific observation: "Most of these apps explain advanced features first, but our new users mainly want a quick starting point."

That's something you can use in a screenshot or subtitle. "We need to be better than everyone" is a lot harder to turn into actual work.