Basic Information

Store the facts Kickstart uses when it writes, exports, and suggests work.

What It Is

Basic Information is the source material Kickstart uses across the project. Fill this in before asking Kickstart to generate marketing, website copy, screenshots, press kit text, review replies, Product Hunt content, or AI suggestions.

Fill It In Carefully

1. Use the short app name, not the App Store SEO title.
2. Write a six-word-or-less tagline that explains the concept fast.
3. Set the launch date. Kickstart uses it to schedule tasks only; it doesn't change App Store Connect.
4. Describe what the app does, who it is for, and what problem it solves.
5. Add or import an icon. Linking App Store Connect can import the real icon, or you can design a development icon.
6. Set the support email and website address once. Kickstart reuses them in website content, review replies, press kits, email pitches, and other customer-facing copy.
7. Link the App Store Connect app so TestFlight, crash data, analytics, and store metadata can connect.

Why It Matters

The internal description is never shown to users. More detail here makes the rest of Kickstart more useful because generated copy and suggestions have better raw material.

Practical Tips

• Name the audience directly. “For indie developers” is more useful than “for everyone.”
• Include the main jobs people hire the app to do.
• Keep App Store links, bundle IDs, launch dates, support email, website address, and contact details current.